What is a Facebook Business Page?

Technically called a Fan Page by Facebook – this type of page is best for promoting a business on Facebook.

So, what’s the difference between a Facebook Fan Page and a profile page?

A profile page is for you the individual Facebook user -- for connecting with friends and family, and networking.   An account with Facebook must be created by a genuine human being who uses their real first and last name.  Once you have an account – you can use it to create Fan Pages.  Fan Pages can be created for businesses, products, and even famous individuals.

A Fan Page is managed through individual accounts (you can add more than one page administrator to your site once it’s created. )

A Fan Page for your business allows you to: post events, promotions, photos, brochure information, and even more dynamic content from your website (via special applications.) Individual users can interact with the Business Page (by becoming fans,) and can leave comments, ask questions, and share photos.  A fan page can also be promoted via paid ppc ads on Facebook and also organically via the “suggestions” feature on Facebook.

Take a second to review the features of Facebook – both for profiles and fan pages

Facebook Features